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Conference proceedings | Research library
| 10/01/2017

Persuading end users to act cautiously online: Initial findings of a fear appeals study on phishing

Jurjen Jansen | Paul van Schaik

By offering users a strong message of fear, a weak message of fear and no message of fear, the authors of this paper concluded messages of fear combined with behavioural advice on how to mitigate threats can increase security behavioural intentions.

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