As an organisation operating across multiple sectors and regions, TAG struggled with inconsistent cybersecurity awareness and behavior. Legacy tracking via spreadsheets and internal surveys offered little real insight and no unified view of risk across departments.
With ISO 27001 and Cyber Essentials Plus certification on the horizon, TAG needed tangible metrics to support compliance and win competitive tenders. They sought a solution that could go beyond basic training, embed behavior change, and provide real‑time visibility across all teams.
TAG’s security team operated with a “guardrails, not gates” mentality, wanting strong protections without disrupting employee workflows. They lacked centralized measurement, had varying regulatory requirements across regions, and needed to integrate newly acquired teams swiftly without extra admin burden.
After evaluating vendors, TAG chose CybSafe for its blend of adaptive learning, behavioral nudges, phishing simulation, and analytics — all tied together with automation and clear reporting. The platform’s user‑centric design resonated: it felt helpful, not penalising, and aligned with TAG’s culture of empowerment.
Key features adopted:

Deployment & onboarding
TAG executed a phased global rollout. After acquiring a new business unit, they onboarded 1,200 new employees onto the program in 4 weeks — previously a 3‑month ordeal. The deployment had minimal help‑desk impact, and adoption quickly hit over 95% within rollout teams.
Phishing failure rate:
Phishing reporting volume:
Training completion:
Audit preparedness:
Password hygiene adoption:
High‑risk behaviors:
CybSafe’s dashboards enabled targeted interventions, and TAG’s security posture improved demonstrably – essential during client assessments and ISO audits.
TAG’s security team reclaimed over 50 hours per month, more than two full-time weeks per quarter, previously spent on scheduling, tracking, and reporting. Automation reduced manual training administration by 60%, and compliance reports that once took 10+ hours now take minutes.

By shifting from traditional training to just-in-time nudges:

With CybSafe, TAG eliminated redundant security-awareness tools, consolidating workflows into a single platform — saving both budget and operational complexity. The team gained high fidelity behavioral data without needing separate survey infrastructures.
CybSafe helped TAG International move from a fragmented, reactive training approach to a proactive, data-driven human risk management model. They now enjoy:

of employees reported that CybSafe interventions helped them make better security decisions daily
reduction in risky behaviors like ignoring MFA prompts or mishandling credentials
increase in phishing reporting volume
decrease in high‑risk behaviors
training completion
See how CybSafe helps people change behavior for good.