National and community security
TAG International transforms Human Risk Management with CybSafe
CybSafe helped TAG International move from a fragmented, reactive training approach to a proactive, data-driven human risk management model.

Business challenge

As an organisation operating across multiple sectors and regions, TAG struggled with inconsistent cybersecurity awareness and behavior. Legacy tracking via spreadsheets and internal surveys offered little real insight and no unified view of risk across departments.

With ISO 27001 and Cyber Essentials Plus certification on the horizon, TAG needed tangible metrics to support compliance and win competitive tenders. They sought a solution that could go beyond basic training, embed behavior change, and provide real‑time visibility across all teams.

Technical & human challenges

TAG’s security team operated with a “guardrails, not gates” mentality, wanting strong protections without disrupting employee workflows. They lacked centralized measurement, had varying regulatory requirements across regions, and needed to integrate newly acquired teams swiftly without extra admin burden.

Solution: Why CybSafe

After evaluating vendors, TAG chose CybSafe for its blend of adaptive learning, behavioral nudges, phishing simulation, and analytics — all tied together with automation and clear reporting. The platform’s user‑centric design resonated: it felt helpful, not penalising, and aligned with TAG’s culture of empowerment.

Key features adopted:

  • Phishing simulations aligned to user risk profiles
  • Behavioral nudges delivered via Slack, Teams, email and SMS
  • Real‑time dashboards to track risk trends, training progress, and incident reporting
  • Automated assignment of learning and reports for easy compliance generation

CybSafe PHISH Scientific AI-powered phishing and ransomware defense


Deployment & onboarding

TAG executed a phased global rollout. After acquiring a new business unit, they onboarded 1,200 new employees onto the program in 4 weeks — previously a 3‑month ordeal. The deployment had minimal help‑desk impact, and adoption quickly hit over 95% within rollout teams.

Impact & Metrics

Phishing failure rate:

  • Before CybSafe: ~45%]
  • After deploying CybSafe:↓ to 17% (62% drop)

Phishing reporting volume:

  • Before CybSafe: baseline
  • After deploying CybSafe: ↑ 3.5×

Training completion:

  • Before CybSafe: 64%
  • After deploying CybSafe: 98%

Audit preparedness:

  • Before CybSafe: Slow manual reports
  • After deploying CybSafe: 40% faster compliance cycles

Password hygiene adoption:

  • Before CybSafe: ~50%
  • After deploying CybSafe: 85%

High‑risk behaviors:

  • Before CybSafe: Reference baseline
  • After deploying CybSafe: ↓ over 40%

CybSafe’s dashboards enabled targeted interventions, and TAG’s security posture improved demonstrably – essential during client assessments and ISO audits.

Time savings & efficiency

TAG’s security team reclaimed over 50 hours per month, more than two full-time weeks per quarter, previously spent on scheduling, tracking, and reporting. Automation reduced manual training administration by 60%, and compliance reports that once took 10+ hours now take minutes.

CybSafe PHISH Generates AI-powered simulations in seconds

Culture & engagement

By shifting from traditional training to just-in-time nudges:

  • 75% of employees reported that CybSafe interventions helped them make better security decisions daily.
  • 55% reduction in risky behaviors like ignoring MFA prompts or mishandling credentials.
  • Visibility into emerging threats and vulnerability areas enabled proactive campaigns, not reactive firefighting.
CybSafe PHISH Learns from real behavior over time

ROI & tool consolidation

With CybSafe, TAG eliminated redundant security-awareness tools, consolidating workflows into a single platform — saving both budget and operational complexity. The team gained high fidelity behavioral data without needing separate survey infrastructures.

Final word

CybSafe helped TAG International move from a fragmented, reactive training approach to a proactive, data-driven human risk management model. They now enjoy:

  • Scalable global onboarding and consistent compliance program delivery
  • Deep insight into behavior‑driven risk with actionable dashboards
  • Significant time savings and productivity gains for the security team
  • A measurable uplift in security culture aligned with business growth and audit requirements

Get better. Get CybSafe.

See how CybSafe helps people change behavior for good.