Advancements in information technology often task users with complex and consequential privacy and security decisions. A growing body of research has investigated individuals’ choices in the presence of privacy and information security tradeoffs, the decision-making...
This review summarizes and draws connections between diverse streams of empirical research on privacy behavior. We use three themes to connect insights from social and behavioral sciences: people’s uncertainty about the consequences of privacy-related behaviors and...
Anecdotal evidence and scholarly research have shown that Internet users may regret some of their online disclosures. To help individuals avoid such regrets, we designed two modifications to the Facebook web interface that nudge users to consider the content and...
New marketing paradigms that exploit the capabilities for data collection, aggregation, and dissemination introduced by the Internet provide benefits to consumers but also pose real or perceived privacy hazards. In four experiments, we seek to understand consumer...
Although online retailers detail their privacy practices in online privacy policies, this information often remains invisible to consumers, who seldom make the effort to read and understand those policies. This paper reports on research undertaken to determine whether...
